Online Marketing Strategy

Online marketing and omnichannel strategy needed?

With more than 15 years of working experience as a manager in online marketing, omnichannel and e-commerce, I’m your #1 partner for “best in class” online marketing, e-commerce strategy and omnichannel integration.

Working for different A-brand (r)etailers like bol.com (NL/BE), Perry Sport (NL), Sprinter Sports (ES) & JD Sports (UK) in an international retail environment, I’m your “go to person” to uplift your digital business, boost sales/profit in stores and online.

“15+ years digital experience in a nutshell”

Conversion Rate Optimization
Customer Journey Optimization
Online Merchandising
Search Engine Optimization (SEO)
Search Engine Advertising (SEA)
Pay Per Click (PPC)
Re-targeting
Affiliate Marketing
Marketplace Expansion

Instore Digitalization
Click and Collect
Ship from Store
Customer Centric Selling
Customer Data Platform (CDP)
CRM & Loyalty
Instore POS
Omnichannel Marketing
Brand Marketing & Activation

Working for A-brand (r)etailers in the sports industry

Sprinter Sports

(ISRG / JD Group) – 3 years

Head of E-commerce & Marketing NL
read more..

Perry & Aktiesport

(SUR / JD Group) – 5 years

Senior E-Commerce Manager
read more..

bol.com

(Ahold Delhaize) – 8 years

Manager Marketplace Sports & Leisure
Manager Merchandising Sports & Leisure
Senior Buyer Games
Senior Product Manager Games

read more..

“Hello.. How can I help you?”

Increase your Sales & Profit

Increase (international)
sales & profit online and offline


Expand via marketplaces
(i.e. bol.com & Amazon)


Advise on P&L management &
Cost reduction
s

Lead your Omnichannel Transition

Set up a solid
omnichannel team and environment


Create Digital first thinking &
Customer Centric Selling


Shape a Longterm digital strategy
online and offline

more background..

“Let’s have a coffee..”

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